Netflix Announced Its Is Retreating From A Decision To Split Its Mail-Order DVD ServiceNetflix (NASDAQ:NFLX) announced that it is retreating from a decision to split its mail-order DVD service from its Internet streaming and will continue to run both from its site.
Co-founder and CEO Reed Hastings said, "Consumers value the simplicity Netflix has always offered and we respect that. There is a difference between moving quickly -- which Netflix has done very well for years -- and moving too fast, which is what we did in this case."
Customers will be able to access the streaming and mail-order services from Netflix.com with one account and password.
NetFlix has a potential upside of 82.9% based on a current price of $117.21 and an average consensus analyst price target of $214.38.